Closing the Sale with FINESSE
Reiterate Key Benefits
Before finalising a sale, briefly recap the product’s unique benefits or value.
It reinforces the positive feeling around the purchase and makes the buyer feel confident in their choice.
Make Checkout Seamless and Friendly
Speed is crucial at busy events.
Ensure you have both cash and digital payment options available.
Smile, thank them genuinely, and offer a business card or flyer as they leave.
Encourage Immediate Use or Feedback
After the sale, give a friendly reminder about how to use or enjoy the product, like “This tastes great on grilled veggies!” or “Tag us on social when you wear it!” This keeps the interaction warm and memorable.
PRO TIP:
If your queue gets long, acknowledge new arrivals warmly with a wave or a “Be right with you!” This ensures no one feels overlooked.
